Your social media is now your public resume. Before you start reaching out to coaches, you must perform a "Social Media Audit."
The Handle: Is it professional?
JohnDoe_QB1is better thanPartyGuy99.The Bio: This is your digital business card. Include your school, grad year, position, and a link to your highlight reel.
The "Grandma Test": Scroll through your last 20 posts. If there is anything you wouldn't want your grandmother (or a D1 Head Coach) to see, delete it. This includes "likes" and "reposts"—coaches look at those, too.
Consistency: Use the same profile picture across X (Twitter) and Instagram so coaches can find you easily.
The Takeaway: You don't have to be a "content creator," but you must be a "content curator." Everything you leave online is a brick in the house you're building.